Facebook Not to Sell Ads to Pages That Regularly Share False News

2017-08-29 15:05 Posted by: Jennifer in , Go to Comment

This year, Facebook really makes great efforts on forbidden fake news on their app and pages. Here the company is taking another action which released yesterday. It said that the company will stop selling ads to those pages which share fabricated stories and false news. 

Before that, Facebook has already joint with other outside fact-checkers such as the AP and Snopes to flag the inaccurate news that are not supposed to be the news stories which are disputed for partisanship or opinions, but these outright lies and hoaxes. The company also said that once a story or news is flagged as disputed, its link will no longer be promoted via Facebook ads.

After that, Facebook announced yesterday that it would stop pages which regularly share and display these fake stories from purchasing any Facebook ads, regardless of the ad contains a disputed link or not. 

Last year, Facebook was ever criticized a lot for it acted as a role in assisting to the spread of false or fake new stories. (False news is used now instead of fake news because the latter has become almost meaningless and heavily politicized.) To deal with the increased criticism from the public, the company has been attempting to fight back in 3 ways, which are to end the economic incentive to share false news or stories, to slow the spread of the false news, and to help uses make much more informed choices and decision seeing a false news story, according to Facebook’s Product Director, Rob Leathern.

As Leathern said, this action to block ad-buying is just to end the economic incentives. The company is concerned about the criticism that saying there is some pages sharing the information by using Facebook Ads to engage audiences so as to spread false news stories. In the means of changing its ads policy, the company is making it more difficult for those companies to drive these audiences. 

What’s more, the company did not specify the exact number of the disputed link that a page share before it is blocked, but Facebook indeed does not want uses to attempt to same its system. However, Leathern also said that this is “not a single instance but a repeated pattern of misinformation.” 

Besides, Facebook also disclosed that this ban on purchasing Facebook ads is not necessarily permanent. If the page really stops sharing the false news, then it will finally be able to purchase Facebook ads again.

Tagged with:

Related Articles

Week 2017/11/13 Top 5 Web Hosting Industry News
During this week, there are many exciting or surprising events happening to the large companies in the industry, such as Qualcomm, Google, Alibaba Cloud, Twitter, and so on.
Microsoft Adds Cassandra Support into Cosmos DB, Better Availability Guarantees
Being a managed DB cloud service, Cosmos DB obtained several updates yesterday, which was purely to enhance its availability for a wider range of users.
50th TOP500 Supercomputer List Released, China and Linux Are Big Winners
For the first time, China pulls ahead of U.S. in the fiftieth TOP500 list of the fastest supercomputers in the world by a margin of 202 to 143. At the same time, Linux is found completely dominating the supercomputers—all the top 500 world’s fastest supercomputers are running Linux operating system!
Red Hat Enterprise Linux and ARM Finally Meet on A Shipping Product: RHEL for ARM
After seven years, the promise of running Linux servers on ARM processors finally becomes reality.
Report: China’s Private Cloud Market Remains Dominated By Local Companies
CCW Research, under the guidance of Institute of Scientific and Technical Information of China (ISTIC), recently unveiled Analysis on Current Situation and Development Trend of China’s Private Cloud Market Over 2016-2017, analyzing definition of private cloud, market pattern in China and the chief players in the market.
Be the first to comment!
About the author
Views: 48517
Articles: 208

Author's Hot Articles


Hot Posts

Service Recommendation

Cloud Hosting
Cloud hosting is the fastest growing hosting solutions in the industry. »
Cloud Storage
Best Cloud Storage are named based on customer and expert reviews. »
The most popular SSL certificate providers in the industry are here. »
China Web Hosting
Find out a comprehensive evaluation to the host service provider in China. »